ELEVATE YOUR THOUGHT LEADERSHIP RESEARCH
Traditional research reports—often published as static PDFs—aren’t delivering the impact they once did. Clients download them, skim a few pages, read the AI summary, and move on. They rarely, if ever, return. Branded content experiences change that.
By transforming your firm’s proprietary research into an interactive digital destination, we help you turn what was a “journey to a download” into a “path to a conversation.” A branded content experience positions your firm as the definitive authority on a critical business issue — driving your firm’s awareness in the marketplace, increasing media interest, and generating new conversations with “right-fit” prospects.
Rattleback provides:
- Guidance Identifying the Right Topics – Whether your firm already has a research program or not, we’ll help determine the right client issues to own in the marketplace that best align with your expertise and clients’ wants and needs.
- An Interactive, Digital-First Experience – We’ll work inside your brand and existing website to design an interactive experience that combines elegant data viz, multimedia content, and traditional research reports.
- Amplified Reach and Visibility – We’ll help you market the experience via paid and earned media, email marketing, and sales enablement programs.
A BRANDED CONTENT EXPERIENCE ENABLES YOU TO:
Positions your firm as an expert on a critical client issue.
Increases engagement with your existing static research reports.
Turn your research into client conversations rather than just PDF downloads.
